Fast food giant McDonald’s has been under a cloud in recent years as its US customers turn to alternatives. In this “Fast food reinvented” series we explore what the food sector is doing to keep customers hooked and sales rising. Australia’s two main supermarket chains Coles and Woolworths’ representation of “fresh” and “local” food reflects ...
All out of fresh ideas: how supermarket giants send mixed messages about food
By Adele Wessell
15 Sep 2015